Affiliate Marketing

TheSpew – Episode 3: Ted Murphy’s Tongue, Blogging for $$ and more

Listen above or download to iTunes.

I (@missyward) of Affiliate Summit moderated this week with panelists:

• Connie Berg (@connieberg), Head Bird in Charge of FlamingoWorld.com

• Lisa Picarille (@lisap), a consultant focusing on online marketing, social media and content creation

• Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives

Ted Murphy(@tedmurphy), the Founder and CEO of Izea was our special guest this week.

The topics that were discussed today were:

• Bloggers are adding more affiliate marketing to their blog monetization. Why now and what are the opportunities for big-time bloggers and the little guy?

• The opportunities for bloggers and advertisers with SocialSpark and PayPerPost

• Why Affiliate Managers should be concentrating on recruiting bloggers and how to go about doing so the right way.

• The financial effect that affiliate marketing has had on affiliates’ lives and the gamble getting into the industry. (We were too long-winded on the other topics that we decided to table this for another time).

• Lisa Picarille debriefs us on Lobby Day in Sacramento

Show Notes:

• Missy checks her ego and the door and makes a new rule that the weekly special guest shall always pick the opening music.

• Great brands paired up with great bloggers = win-win (ex: Wal-Mart 11 Moms, Chris Brogan and Kmart)

• The differences and opportunities between SocialSpark and PayPerPost

• How advertisers are measuring social media campaign successes

• Why more bloggers are monetizing their blogs now via affiliate marketing, sponsored posts, etc. and why is Marshall Kirkpatrick still shaking his head at it?

• What’s the deal with “the Tongue“?

• Missy’s going to IzeaFest at Seaworld. Is the conference for you, too?

• How Advertisers, Affiliate Managers and OPM’s should approach bloggers — and how NOT to.

• How a random product can create buzz via social media (ex: Xshot)

• San Francisco Lobby day updates regarding California AB 178 and why Karen Garcia is a Rockstar!

• Calling all Minnesota Affiliate Marketers: Connie Berg needs your help to fight #advertisingtax in your home state

• Missy loves Quickertek.com ’s External Battery for the MacBook Air, but hates the fact that they don’t have an affiliate program

• On the road again…. IM Spring Break – April 2-4

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Related Posts

• TheSpew, Episode 10: Jeremy Schoemaker – Feet Still on the Ground; Just Wearing Better Shoes
• TheSpew, Episode 7: Defying Gravity with Peter Shankman
• TheSpew, Episode 6: Sometimes Technology Really Sucks
• TheSpew-Episode 2: California AB178 for Dummies #advertisingtax
• TheSpew, Episode 13: Boobies, Crabs and Taxes. Oh My!

 
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